From Osaka-style to Hiroshima-style, 11 Carefully Selected Okonomiyaki Restaurants in Shinjuku! Discover Oishii Japan -SAVOR JAPAN -Japanese Restaurant Guide-

Update-date: Jun 05 2020

Author: SAVOR JAPAN

From Osaka-style to Hiroshima-style, 11 Carefully Selected Okonomiyaki Restaurants in Shinjuku!

There is an abundance of restaurants in and around Shinjuku Station, where many train lines intersect, and a vast number of people come and go daily. Kabuki-cho, the so-called "district which never sleeps" near the East Entrance of Shinjuku Station, has many okonomiyaki (Japanese savory pancake) restaurants, some of which are open until the early hours of the morning. This is a list of 11 restaurants near Shinjuku Station where you can enjoy okonomiyaki. There are two main types of okonomiyaki - Osaka-style and Hiroshima-style. Refer to this guide so that you can choose the variation that you want to try!

See full listings of Okonomiyaki restaurants found in and around Shinjuku.

1. Teppan Yaki Matsuri

From paper lanterns and Shinto shrines to paper fans, this restaurant uses matsuri (Japanese festival) as their playful theme. The first thing that must try on the menu is the [Butatama] (pork and egg). This incredibly fluffy okonomiyaki is made with gooey yam dough and delicious, crispy fried potatoes. Also highly recommended are the [Negitama] (green onions and egg), which is topped with plenty of sweet green onions and has a pleasant texture, and the colorful and healthy [Margherita-style Okonomiyaki], full of fresh tomatoes, cheese, and basil. Another item on the menu which shouldn't be missed out on is the [Fluffy Omelet], which is packed full of ingredients such as cheese and eggs cooked on a piping hot iron griddle.

Teppan Yaki Matsuri

Open: Dinner 12:00 am - 6:00 am (L.O. 5:00 am)
Closed: None
Average price: [Dinner] 2,500 JPY
Access: 9-minute walk from the East Gate of Shinjuku Station
Around a 3-minute walk from Exit E1 of Shinjuku-sanchome Station
Near Thermae-yu Hot Spring
Address: 2F, Fujimori Bldg., 1-2-19, Kabuki-cho, Shinjuku-ku, Tokyo (Map)

2. Kuwas

The restaurant was named "Kuwas" because of the owner's love for a particular rock band. Not only does the interior display this fandom, but the menu does, too! All seasonings, from the sauce to the bonito flakes, are stocked from Kyoto, the owner's hometown. The hearty and fluffy [Nami-nori] okonomiyaki comes highly recommended and is filled with curly Chinese noodles that look like the name (waves). The noodles in the okonomiyaki are replaced with udon (thick noodles) to make the [Tunami]. [Onna Monja] (Women's Monja), which contains mentaiko (seasoned pollock roe), and the [Otoko Monja] (Men's Monja) with pork are also popular. The teppanyaki menu where various items, including A5-rank steak, are freshly grilled on an iron griddle, also comes highly recommended.

Kuwas

Open: [Weekdays, Saturday] 6:00 pm - 5:00 am (L.O. 4:30 am)
Closed: Sunday, National Holidays
Average price: 3,000 JPY Banquet Course: From 3,500 JPY
Access: 6-minute walk from the North Exit of Seibu-Shinjuku Station
7-minute walk from Exit A1 of Higashi-shinjuku Station
10-minute walk from the East Gate of Shinjuku Station
Address: 1F, Sankei 27 Bldg., 2-27-11, Kabuki-cho, Shinjuku-ku, Tokyo (Map)
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3. Tanbatei

Authentic negiyaki, okonomiyaki, yaki-ramen, and so on can be enjoyed at Tanbatei, a restaurant with a main branch located in Kyoto. Their specialty is the [Negiyaki], made with Kujo green onions and coated in a rich sauce, ponzu (citrus-seasoned soy sauce), or other sauce of your choice. You can choose from a wide selection of toppings for the [Negiyaki], including pork and tendon. Their okonomiyaki comes with ingredients like pork and squid, and is lovingly cooked to a deliciously soft finish. The [Grilled Squid Legs] have an amazing texture and abundance of umami (Japanese savory taste), and is the perfect accompaniment to alcohol. Why not also order the highly recommended [Potato Salad] while you are waiting for your main dish?

Tanbatei

Open: [Tuesday - Friday] 5:00 pm - 11:30 pm (L.O. 10:30 pm)
[Saturday] 5:00 pm - 11:00 pm (L.O. 10:00 pm)
[Sunday, National Holidays] 5:00 pm - 10:30 pm (L.O. 9:30 pm)
Closed: Monday, Beginning and end of the year, and so on
Average price: 3,001 JPY - 3,500 JPY
Address: 7-14-9, Nishi Shinjuku, Shinjuku-ku, Tokyo (Map)
Source: hitosara (Japanese)

4. Ginchan Shinjuku Kinokuniya Branch

This is an affiliated store of the popular takoyaki (octopus ball) restaurant, GINDACO, which has branches in Japan as well as abroad. Ginchan's menu mainly consists of yakisoba (fried noodles), with their [Okonomi Yakisoba] being the most popular item on the menu. Just like Hiroshima-style okonomiyaki, this delicious dish combines okonomiyaki with yakisoba. Coat it with sauce and mayonnaise for the ultimate flavor combination! Also highly recommended is the [Sauce Yakisoba] topped with a mountain of bean sprouts, and the [Shio Yakisoba], a refreshing dish seasoned with rock salt. At lunchtime, you can order [Tonjiru] (pork soup) with any of the yakisoba dishes. The pork used for the soup is the same as that used for the yakisoba and is simmered over a long time to make this deliciously popular lunch dish.

Ginchan Shinjuku Kinokuniya Branch

Open: 11:00 am - 9:00 pm
Average price: 501 JPY - 1,000 JPY
Address: B1F, Shinjuku Kinokuniya Bldg., 3-17-7, Shinjuku, Shinjuku-ku, Tokyo (Map)
Source: hitosara (Japanese)

5. Ichika

This stylish restaurant takes extra care to ensure it remains truthful to authentic Hiroshima-style okonomiyaki. Their recommended item is the [Hiroshima-yaki Deluxe], which consists of 5 ingredients, such as seafood, mixed with 2 eggs and carefully cooked. Also highly recommended is the [Negiyaki], topped with a generous serving of green onions, pork belly, and tender beef tendon. It is eaten with okonomiyaki sauce or ponzu. Their extensive menu also includes dishes made with Hiroshima-grown ingredients, such as [Sonomanma Ikaten] - a Hiroshima specialty that consists of squid tempura topped with green onions and mayonnaise, [Hiroshima Vegetable Kimchi], and [Buttered Oyster].

Ichika

Open: [Monday - Friday] 11:00 am - 3:00 pm , 5:00 pm - 12:00 am (L.O. 11:15 pm)
[Saturday] 11:00 am - 12:00 am (L.O. 11:15 pm)
[Sunday] 11:00 am - 11:00 pm (L.O. 10:15 pm)
Address: B1F, Kono Bldg., 1-11-11, Nishi Shinjuku, Shinjuku-ku, Tokyo (Map)
Source: hitosara (Japanese)

6. Kabukichi

While the 24-hour restaurant Kabukichi is a haven for anyone who loves Hiroshima-style okonomiyaki, they also serve yakisoba. The yakisoba is carefully cooked to realize the noodles remain soft and the surface is crispy. Though the menu is simple, with the choice being small, medium, or large, you will no doubt get hooked on the deliciousness of this crispy yet soft yakisoba. It is recommended that you get the free topping of raw egg on your yakisoba. The raw egg perfectly combines with the creamy sauce and the noodles to create a deliciously smooth taste. The restaurant can even change the raw egg for a fried egg on request. A set menu is available at lunchtime, where you can order half a bowl of rice to go with your yakisoba.

Kabukichi

Open: Open 24-hours a day Lunch Time Service 11:00 am - 2:00 pm
Closed: None
Average price: [Dinner] 1,000 JPY - 1,999 JPY / [Lunch] - 999 JPY
Address: 1F, No. 21 Tokyo Bldg., 1-14-6, Kabuki-cho, Shinjuku-ku, Tokyo (Map)
Source: hitosara (Japanese)

7. Rokumonya Main Branch

This popular, compact okonomiyaki restaurant serves authentic Osaka-style okonomiyaki. As all the carefully selected ingredients are shipped by air, they are reputed to be extremely fresh and delicious. Rokumonya's specialties include okonomiyaki like [Butatama] and [Buta Modan-yaki] (okonomiyaki with pork and yakisoba). The chef lovingly grills each okonomiyaki to a soft and fluffy finish. The restaurant prides itself on the thickness of their okonomiyaki and their generous portions. An extensive a la carte menu is also available, filled with a range of unique flavors. They also have seasonal appetizers that are cooked by hand every day. Recommended items on the menu include [Negiyaki], [Kawauchi Okonomiyaki], [Omusoba] (omelet filled with yakisoba), [Rokumonya-style Sobameshi] (fried noodles and rice), and [Salad].

Rokumonya Main Branch

Open: [Monday - Friday] Lunch 11:30 am – approx. 2:30 pm (curry only)
[Monday - Friday, Saturday] Dinner 5:30 pm - 12:00 am (Food L.O. 10:45 pm, Drink L.O. 11:15 pm)
[Sunday, National Holidays] Lunch 12:00 pm - 2:30 pm, Dinner 5:00 pm - 11:00 pm
Closed: New Year’s Day
Average price: [Dinner] 3,000 JPY - 3,999 JPY / [Lunch] 1,000 JPY - 1,999 JPY
Address: B1F, Yuei Bldg., 3-35-13, Shinjuku-ku, Tokyo (Map)
Source: hitosara (Japanese)

8. Tomo

Eat reasonably-priced, authentic teppanyaki at this hidden getaway! Their signature dish is the [Buta] (pork) Hiroshima-style okonomiyaki. Why not add some seafood and rich cheese to the pork by opting for the [Deluxe] instead? While Hiroshima-style okonomiyaki usually contains noodles, you can order it without the noodles for a lighter option. Also highly popular are the [Sauce Yakisoba], a dish where yakisoba is placed on top of raw cabbage and mayonnaise, and the [Seafood Salt Yakisoba], with seafood coated in a salty sauce. A half-size portion of yakisoba can also be ordered, should you prefer. Don't miss out on the [2 Oysters] (from Ondo, Kure-shi) and the [Mustard Lotus Root], both of which are directly procured from Hiroshima.

Tomo

Open: [Monday – Saturday] 5:00 pm - 4:30 am (L.O. 3:00 am)
[Sunday, National Holidays] 5:00 pm - 11:00 pm (L.O. 10:00 pm)
*Can serve customers after hours if required and already seated.
Closed: None
Average price: [Dinner] 4,000 JPY - 4,999 JPY
Address: 1F, Social Bldg., 1-2-15, Kabuki-cho, Shinjuku-ku, Tokyo (Map)
Source: hitosara (Japanese)

9. Okan

Come here to enjoy okonomiyaki in an atmosphere that combines traditional Japanese style with the elegance of the city. The [Special Ocanyaki] is deliciously fluffy and creamy okonomiyaki containing squid, shrimp, pork, and grated yam, topped with Kujo green onions and raw egg. Also highly recommended is the [Hakata Mentai Cream-yaki], okonomiyaki filled with the umami of mentaiko. This pink dish wonderfully combines mochi (pounded rice cakes) and cheese to create an addictive flavor. The [Delicious Suki Yakisoba], topped with 2 eggs, is also very popular. Their teppanyaki menu includes abalone, large shrimps, scallops, A5-rank Kuroge Wagyu (a type of high-quality beef) sirloin steak, and more!

Okan

Open: [Monday – Saturday] 6:00 pm - 6:00 am (L.O. 5:30 am)
Closed: Sunday
*If Monday falls on a national holiday, then Ocan will be open on Sunday and closed the following Monday instead.
Average price: [Dinner] 3,000 JPY - 3,999 JPY
Address: 2F, Pia Shinjuku, 2-10-6, Kabuki-cho, Shinjuku-ku, Tokyo (Map)
Source: hitosara (Japanese)

10. Asuka

Asuka is a compact, counter-only restaurant where customers can enjoy okonomiyaki that have been cooked carefully right in front of them. The [Hiroshima-style Okonomiyaki] is filled with standard ingredients such as cabbage, beansprouts, tenkasu (small bits of tempura coating), pork belly, and so on. These ingredients are covered and grilled until crispy along with noodles and egg. Customers can choose how they want their pork to be grilled in the [Tonpeiyaki], a dish where pork and green onions are wrapped in a half-cooked egg. Why not top it with cheese for an even richer experience? Other options on the menu include delicious Hiroshima specialties such as [Negiyaki], with tender beef tendon, and the [Sonomanma Ikaten].

Asuka

Open: [Monday - Friday] Lunch 11:00 am - 3:00 pm, Dinner 5:00 pm - 12:00 am
[Saturday] 11:00 am - 12:00 am
[Sunday, National Holidays] 11:00 am - 11:00 pm
Closed: None
Average price: [Dinner] 1,000 JPY - 1,999 JPY / [Lunch] Up to 999 JPY
Address: B1F, Kasai Bldg., 1-12-12, Nishi Shinjuku, Shinjuku-ku, Tokyo (Map)
Source: hitosara (Japanese)

11. Botejyu Shinjuku Subnade Branch

Botejyu is proud of its laid-back atmosphere. The restaurant's manager highly recommends the [Botejyu Premium Mixed Tsukimiyaki], a dish which has been the pride and joy of Botejyu ever since it has been established. An abundance of yam and other ingredients is used in this dish to create its light and fluffy texture. It also comes with a round fried egg on the top. The [Negiyaki Modan] is another popular okonomiyaki with a mountain of green onions on the top. Why not enjoy the flavor of green onions and the fragrance of soy sauce at the same time with this delicious okonomiyaki? Alternatively, other delicious options on the menu include [Akashi Tamago-yaki], eaten with special dashi (broth), and [Bokkake Stew], which is cooked over a long time with ingredients like domestic beef tendon and konnyaku (jelly made from the root of konjac plant).

Botejyu Shinjuku Subnade Branch

Open: [Monday - Friday] 11:00 am - 10:30 pm (L.O. 10:00 pm)
[Saturday, Sunday, National Holidays] 11:00 am - 10:30 pm (L.O. 10:00 pm)
Closed: Irregular
Average price: [Dinner] 1,000 JPY - 1,999 JPY / [Lunch] 1,000 JPY - 1,999 JPY
Address: Shinjuku Subnade Underground Walkway, 1, Kabuki-cho, Shinjuku-ku, Tokyo (Map)
Source: hitosara (Japanese)

Disclaimer: All information is accurate at time of publication.